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Prance

Prance™ Earth: Exploring travel as a new frontier of carbon removal

“Prance Earth turns tourism into a sustainability cultural movement—helping resorts decarbonize, engaging guests with energy and science, and supporting conservation through funding pathways.”

Allison Pobrislo, Founder Prance Earth

NCEC Interview Questions

1.     How does Prance contribute to removing carbon from the atmosphere?

Prance platform tools remove carbon in three ways: helping resorts manage and cut emissions, supporting conservation organizations in optimizing ecosystems as carbon sinks, and engaging travelers to fund ocean-based solutions such as reef and mangrove restoration.

 

2.     What are the biggest challenges you’ve faced in carbon removal?

A major challenge is that many resorts lack clear direction, effective tools, and standardized data, making it difficult to measure emissions and reduce usage. Some even question the value of measurement, not realizing that energy efficiency is a powerful and cost-effective climate strategy. Prance addresses this by automating emissions data, generating interactive analysis, and projecting 20%+ savings—helping resorts to cut GHG and costs and future-proof operations.


3.     Who are the key stakeholders in the carbon removal space?

Resorts, SMEs, utilities, regulators, tech providers, suppliers, guests (Scope 3), NGOs, and carbon market participants.


4.     Who else is doing work like this in the field?

Other companies address parts—energy accounting, reporting, offsets, or operations software. Prance combines these in one platform: energy forecasting, analytics, benchmarking, guest engagement, and direct connections to ocean organizations and communities.

 

5.     How is this a viable financial model?

Energy is often resorts’ second-largest cost, rising 3–5% annually. Prance consolidates real-time energy data, optimizes usage, and tracks reductions. Guest micro-funding supports nature-based solutions, making climate action visible while enhancing financial and environmental outcomes.

 

6.     What happens to the carbon when removed?

Removal for Prance is primarily about avoided emissions: helping operators reduce their operational footprint so the carbon never enters the atmosphere because less fuel is burned. When connected to vetted offset or removal projects, carbon can be stored biologically through ocean/coastal ecosystems.

 

7.     Is there a market for it?

Resorts are beginning to seek transparent emissions management, investors and regulators require it, guests expect sustainability, and there’s a market for verified reductions and offsets.


8.     How is it stored/managed?

Through energy portfolio management: shifting loads, cutting waste, adopting renewables, and purchasing offsets.

 

9.     How are you measuring carbon removal?

Prance measures through tools that track energy use and emissions and apply predictive analytics to help pinpoint operational reductions. When offsets or renewable energy credits are used, they follow REC policy standards, apply a ranking system, and disclose them transparently in reporting.

 

10.  How is it verified?

As Prance evaluates third-party verification frameworks, the platform already provides tools to manage and calculate energy usage and operational reductions. When offsets or credits are used, they are standardized according to REC policy and report them transparently. Guest-facing disclosures add an additional layer of accountability.

 

11.  How do groups like the New Carbon Economy Consortium allow you to further your progress?

Prance is honored to be part of the NCEC and its network of experts. The consortium creates opportunities to share insights and build solutions. Looking forward to learning from partners and contributing our technology and design tools to help advance its mission.

 

12.  How do you work with local communities?

Resorts are anchor institutions so reducing their footprint benefits the community’s health while supporting local nature-based solutions. Prance provides tools to help resorts become sustainability models empowering stakeholders in innovative ways. Prance’s goal is to make climate action part of the cultural experience, not just back-end reporting.


Anything else you’d like to share?

Tourism is a major emitter—but also a unique opportunity. Prance leverages sustainability as a competitive advantage and a cultural movement, educating travelers about fragile ecosystems and inspiring them to leave a positive mark.

Prance
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